 Services >
Product Lifecycle Management |
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G2 Marketing Consulting services in Product
Lifecycle Management cover all the phases you might face in a product
portfolio life. From the product concept stage, through the
product development to the
product launch either on your domestic
market or on another European market, G2 Marketing Consulting is your
partner to bring you expertise and guidance. The following example shows you
how we implemented the “4-steps methodology” to a company that was willing
to introduce a new telecom service:
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Assessment of the
Product Portfolio to be launched
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Positioning for
the different products on the domestic market |
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Competition
overview including the sales strategies currently used by the
competitors already present on the marketplace
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Identification of
market segments and niches where
the customer can
successfully sell his new Products with the highest return (lowest
efforts generating the highest revenues) |
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Check the "References"
section to discover examples of G2 Marketing Consulting contributions
or contact
us for more information. |
